Brand & web design · Content · @tenpetrament
An artistic soul who finds joy in making something new from scratch — from the first color to the finished site. I plan and build with a big focus on personality, because that's where uniqueness lives: there's only one of you.
Concept brands I've shaped end to end — name, feeling, visuals and voice.
An imaginary yoga studio in Vietnam, built around femininity and softness — and the quiet idea that there is real strength in gentleness. A whole identity and live website, designed to feel like a deep breath.
Visit the live site →More in the making. New brands and sites are in progress — this is where they'll live as they ship.
About me
I'm Petra — a brand and web designer with an artistic streak that doesn't switch off. I'm a hobby musician and a painter, a yoga instructor who knows how to lead a room and build a class that actually fulfils, and a hopeless bookworm. All of it feeds the way I design.
I love the whole journey — planning, naming, choosing a palette, writing words that feel something, and building a site that genuinely sounds like the brand. Video editing, recording and content creation are my current obsessions; I share them online as @tenpetrament.
Artistic, imaginative, inclusive, reliable, resourceful — and happiest making something new from nothing.
Names, palettes, type and the personality system that holds them together — built from scratch, made to feel like one of a kind.
Planning and executing the whole site — from the first wireframe to a finished page that genuinely sounds like the brand.
Words that feel something. Taglines, tone of voice, the lines that make people stay a moment longer.
Recording and editing with an eye for composition and story — turning the work into something worth watching.
Years as a yoga instructor taught me how to hold a room, read it, and build an experience that actually fulfils.
Musician, painter, bookworm. The imaginative, resourceful instinct I bring to every single brief.
Watch & follow
Hobbies, mostly — guitar covers, yoga, and Petra's Creative Career Journey, a new series on building a creative life from scratch. Same posts on both, as @tenpetrament. Come say hi.
Petra's Creative Career Journey — from finishing uni with no plan, to deciding I'd build a creative, remote life and teaching myself the skills to get there. Figured out in public.
Live sites I've built — and the ones on their way.
Get in touch
Have a brand that needs a face, a voice, a feeling? I'd love to hear about it. There's only one of you — let's make that obvious.